Assistant Marketing Manager

Philips

📍 Hong Kong, Hong Kong Island, Hong Kong

Full time Advertising, Marketing, Promotions, Public Relations, and Sales Managers Posted March 01, 2026

Job Description

JOB DESCRIPTION

Job Title

Assistant Marketing Manager

Job Description

Job Title:

Assistant Marketing Manager – Personal Health

1. Position Overview

The Assistant Marketing Manager for Personal Health in Hong Kong plays a pivotal role in developing and executing marketing strategies to drive brand awareness, market share, and sales growth for the company’s Personal Health portfolio. The ideal candidate is a proactive and creative marketer with strong analytical skills, deep market insight, and a passion for consumer health products.

1.1 Key Responsibilities

  • Brand Strategy & Planning: Support the development and implementation of integrated marketing strategies and annual plans for the Personal Health product portfolio.
  • Campaign Management: Coordinate and execute ATL (Above-the-Line) and BTL (Below-the-Line) marketing campaigns, en...