Job Description
Responsibilities
Help develop and execute a content strategyCreate content that builds awareness, thought leadership and demand for our products, services, and solutionsCraft and edit engaging content across multiple marketing channelsAudit and repurpose existing, high-value content to target different audiences and mediumsOrder blog articles through company-approved vendors for use on client blogsDevelop, organize and maintain content calendarEnsure all content is consistent with and supports the overall brand strategy and identity of associated clientEnsure all content is optimized for SEO strategies and user experience: delivered on time and on brand, and is consistent in style and tone.Research and record sources of quality information to share on client’s and internal social channelsUpdate Standard Operation Procedures (SOP) as needed