Job Description
Drive customer insights with DEPT® as the CRM Data & Analytics Lead in Toronto. This hybrid contract role emphasizes your analytical expertise to enhance marketing strategies and performance.
In this 12-month contract within the Global Studios team, you will focus on analyzing customer data using CRM platforms such as Bluecore. Your responsibilities include creating KPIs dashboards, managing data quality, and enabling better ROI through audience segmentation. Your work will strengthen marketing efforts and ensure optimal system use.
Key Responsibilities:
• Create and maintain KPIs dashboards for performance tracking
• Manage data quality and clear duplicates
• Segment customer audiences for effective campaigns
• Optimize CRM systems and train users
• Identify upsell and retention opportunities
Requirements:
• Proficient in SQL, Excel, and Bluecore
• Experience with Tableau and data visualization tools
• Solid analytical skills for insights communication...
In this 12-month contract within the Global Studios team, you will focus on analyzing customer data using CRM platforms such as Bluecore. Your responsibilities include creating KPIs dashboards, managing data quality, and enabling better ROI through audience segmentation. Your work will strengthen marketing efforts and ensure optimal system use.
Key Responsibilities:
• Create and maintain KPIs dashboards for performance tracking
• Manage data quality and clear duplicates
• Segment customer audiences for effective campaigns
• Optimize CRM systems and train users
• Identify upsell and retention opportunities
Requirements:
• Proficient in SQL, Excel, and Bluecore
• Experience with Tableau and data visualization tools
• Solid analytical skills for insights communication...