Job Description
Required experience:
- 4-6 years of hands-on experience in digital analytics with strong ownership of Adobe Analytics and Adobe Launch.
- Proficient in Java Script and JQuery would be a plus.
- Proven experience implementing and maintaining analytics tags, variables (e Vars/props/events), classifications, and processing rules.
- Proficiency with at least one data visualization tool (Adobe Analytics Workspace, Tableau, Power BI, Looker, or similar) to build automated, stakeholder-friendly dashboards.
- Solid understanding of web/app analytics fundamentals: cookie/ECID behavior, sessionization, UTM governance, funnels, attribution basics.
- Experience working with data layers and debugging tools (e.g., Adobe Experience Platform Debugger, Browser Dev Tools)
- Excellent communication skills with the ability to turn complex data into simple, actionable narratives
Good to have:
- Experience with Customer Journey Analytics (CJA) and Adobe Experience Platform schemas...
- 4-6 years of hands-on experience in digital analytics with strong ownership of Adobe Analytics and Adobe Launch.
- Proficient in Java Script and JQuery would be a plus.
- Proven experience implementing and maintaining analytics tags, variables (e Vars/props/events), classifications, and processing rules.
- Proficiency with at least one data visualization tool (Adobe Analytics Workspace, Tableau, Power BI, Looker, or similar) to build automated, stakeholder-friendly dashboards.
- Solid understanding of web/app analytics fundamentals: cookie/ECID behavior, sessionization, UTM governance, funnels, attribution basics.
- Experience working with data layers and debugging tools (e.g., Adobe Experience Platform Debugger, Browser Dev Tools)
- Excellent communication skills with the ability to turn complex data into simple, actionable narratives
Good to have:
- Experience with Customer Journey Analytics (CJA) and Adobe Experience Platform schemas...