Digital Analytics & Optimization Specialist

A prominent financial institution in Malaysia is seeking a professional to support digital marketing campaign performance analysis. This role involves developing best practices for digital analytics, conducting A/B testing, and providing actionable recommendations. The ideal candidate has a Bachelor's degree in a relevant field and at least 3 years of experience in banking or digital agencies. Strong knowledge of Adobe or Google Analytics and web technology is essential, along with excellent analytical and interpersonal skills.
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