Job Description
**Digital Marketing Specialist**
**About The Role**
The Digital Marketing Specialist will spearhead the company's predominantly digital marketing efforts, collaborating closely with the President & CEO.
We are seeking a proactive, organized, and creative individual with robust writing and digital marketing skills, focused on achieving tangible outcomes, not just outputs.
**Essential Functions**:
- Sales Enablement Materials: Develop and manage materials to support the sales team.
- Outbound and Inbound Marketing Efforts: Plan and execute marketing campaigns to drive engagement and conversions.
- Creation of Landing Pages: Design and optimize landing pages for marketing campaigns.
- Event Management: Plan and coordinate company events and promotional activities.
- Partnerships & Associations Relationships: Manage and nurture relationships with partners and associations.
- Public Relations Skills: Develop and maintain public relations strategies...