Job Description
SkyPrep is a profitable and growing B2B SaaS company delivering a modern learning management system to mid‑market organizations. Our mission is simple: The LMS Without the Mess.
We are looking for a Growth Marketing Manager to own and scale our lead generation engine. This role is focused on driving qualified demos and marketing‑sourced pipeline, not brand awareness or social media management.
You will be responsible for building, optimizing, and scaling acquisition channels that directly impact revenue.
Paid Acquisition
- Plan, launch, and optimize Google Ads and Microsoft (Bing) Ads campaigns (Search, Display, Retargeting etc)
- Manage LinkedIn Ads and other paid B2B channels
- Manage PPL channels
- Own paid budget allocation and performance optimization
- Improve cost per demo, CAC, and marketing ROI
- Set up and manage tracking, attribution, and conversion reporting