Head of Growth / Performance Marketing
C
Confidential
📍 Mexico, Mexico, Mexico
Job Description
Role Overview
We are seeking an experienced Head of Growth / Performance Marketing to lead and scale our paid acquisition efforts across Meta, Google, and Amazon. This role owns the full-funnel performance marketing strategy, driving efficient customer acquisition, revenue growth, and long-term scalability.
As a senior leader, you will set strategy, manage significant media budgets, build and mentor a high-performing team, and partner closely with creative, product, and analytics stakeholders to deliver measurable growth.
Key Responsibilities
Strategic Leadership
- Develop and execute a comprehensive performance marketing strategy across all paid acquisition channels
- Define acquisition targets, budgets, KPIs, and success metrics aligned with business objectives
- Build annual and quarterly growth plans with clear performance benchmarks
- Lead cross-functional initiatives with creative, product, and analytics te...