Marketing Specialist - Essilorluxottica Chalhoub

JOB SCOPE AND MAIN RESPONSIBILITIES:

She/He will be responsible for Marketing & VM activities for ELC stores across the market.

AREAS OF RESPONSIBILITIES AND RELATED ACTIVITIES:

Trade Marketing

• Oversee the smooth execution of in-store activations.

• Assist in the conceptualization, planning, and implementation of events and activations aimed at boosting brand awareness and driving foot traffic, in line with business goals.

• Manage the production and tracking of Gifts with Purchase (GWP), from production to store delivery.

• Handle orders and requests for uniforms and POSM (point-of-sale materials such as shopping bags, vouchers, etc.).

• Collaborate closely with corporate Visual Merchandising (VM) and the local product manager to establish and update planograms for new and existing stores.

• Oversee ...