National Sales Manager – General Trade (Sanitary Towels Division) at CDL Human Resource

Confidential

📍 Kenya, Kenya, Kenya

Full-Time Advertising, Marketing, Promotions, Public Relations, and Sales Managers Posted February 27, 2026

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Job Description

Job Description
CDL was founded in early by its current Managing Director Lucy Mmari.Within her 14 year tenure in a well established logistics company, She honed her skill in human resources management and thereafter started CDL.

National Sales Manager – General Trade (Sanitary Towels Division)
Key Responsibilities:
Route-to-Market Strategy & Execution

Design and implement a robust national GTM (Go-To-Market) strategy.

Recruit and onboard wholesalers and distributors to serve as stock-holding intermediaries between the company and the GT outlets.

Distributor & Wholesaler Management

Sell volumes into newly recruited partners and ensure adequate stock is available.

Structure supply chains to enable effective order fulfillment for last-mile customers.

Field Force & Last-Mile Activation

Recruit, train, and lead a team of market developers...

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Job Details

Location

Kenya, Kenya, Kenya

Job Type

Full-Time