Job Description
Location: Mumbai
Experience: 8 - 10 Years
CTC: As per industry standards
Role Overview:
We are seeking a seasoned Offline Media Director to lead strategic media planning and execution across traditional channels including TV, Print, Radio, OOH, and Cinema. The role requires strong leadership, deep market understanding, and expertise in managing high-value client portfolios while driving effective media investments.
Key Responsibilities:
1. Strategic Media Leadership
- Develop integrated offline media strategies aligned with business and brand objectives.
- Lead annual media planning, budgeting, and allocation across traditional platforms.
- Provide strategic inputs on market trends, consumer insights, and competitive landscape.
2. Planning & Buying Oversight
- Oversee TV, Print, Radio, OOH, and Cinema planning and execution.
- Ensu...