Route-to-Market Coordinator – EA, SA & CEMAC at Promasidor Kenya Ltd

Confidential

📍 Kenya, Kenya, Kenya

Full-Time Other-General Posted March 01, 2026

Job Description

Job Description

Promasidor is an African beverage and food-products powerhouse that caters to -million people. Motivated, dynamic and progressive, Promasidor is a shining example of exactly how much can be achieved on this great continent.


Route-to-Market Coordinator – EA, SA & CEMAC

The RTM Coordinator, EA, SA & CEMAC, will support the design, execution, and optimization of Route-to-Market strategies across these markets. This role ensures efficient distribution, trade execution, and partner management to drive market penetration and sales growth in line with business objectives.


Key Responsibilities


Route-to-Market Strategy Execution

  • Implement RTM strategies to improve distribution efficiency and coverage across EA, SA & CEMAC countries.

  • Support the deployment of RTM models, including direct distribution, wholesaler, and distributor-led routes.

  • Monitor RTM performa...