Job Description
Job description
- Develop and execute PR campaigns that build awareness and credibility with key audiences.
- Shape and refine messaging that reflects brand voice and values.
- Oversee day‑to‑day work with local PR Managers to ensure aligned, high‑quality execution.
- Track and analyze media coverage and campaign performance metrics to report on ROI, draft appropriate responses.
- Coordinate press attendance at global and glocal press events.
- Manage media visits and spokesperson interview opportunities.
- Identify and manage potential reputational risks and contribute to respective communications planning and response.
- Partner with internal teams to identify and amplify compelling product and brand stories.
- Oversee PR budgets and external partner relationships, where applicable.
#J-18808-Ljbffr