Sr. Specialist E-commerce

Career Stream Tasks

• Implement Digital Marketing / Media plans and programs through marketing, merchandising, creative strategies and affiliated programs to promote organization's products and services through the Internet or other digital channels to increasing exposure to and business from the target audience.
• Deliver critical processes to the implement digital marketing programs and analyze their effectiveness
• Schedule, prioritize and manage activities to track usage trends of the organization’s digital platforms, including number and quality of visitors and advertising campaign impact
• Instruct, direct and review implementation of digital marketing/media programs for Omnichannel strategy by taking digital interactions (social media and e-commerce purchases) and integrating them with interpersonal interactions
• Build relationships with search engines and portal sites that are aligned with the digital goals
• Identify change...